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Retail chain of India an Opportunity
Retail chain of Indian malls and shopping centers could be real big revolution after the IT and Telecommunication boom. First of all let us see who is opposing this. Retail chain malls and shopping centers are known to give discounts on MRPs. They also offer attractive schemes to the consumers. They can do this only by eliminating middle person and dealing directly by companies. So wholesalers and dealers are opposing this. For the agro products they take products directly from farmers. By doing this quality of the agro products can be checked and maintained. Here also middle man is eliminated so the opposition is there. The recent controversy is created that Mom and Pop small Kirana stores will be destroyed. From which part of the world this retail chain concept has come? It has come from the west. Let us take the example of USA. Along with the worlds maximum retails chain malls and shopping centers, small stores are also operational there. Let us look into the benefits from the retail chains in India. When a mall directly deals with the company then the middle man expenses are removed and manufacturing company can offer same product to the mall in lesser price. Several schemes are also offered for the consumers. By doing this consumer get good price with wide variety of choices. Product visibility in malls is much better than the small stores. There is huge benefit in food products. Malls make sure the quality standards because their accountability is involved. Checks on use of pesticides are also kept. Agro products are purchased directly from the farmers. By doing this farmers benefited with huge incentives. There is certainty with the farmers for the sale of their crop. Farmer gets the good price for his crop because middle man earning are eliminated. Consumer gets the good quality product with better price. Shopping of vegetables can be done from air-conditioned malls instead of dirty un-hygienic vegetable markets. The key advantage of this retail chain boom is that it generates huge employments. In US maximum people are employed with retail chain business only. Moms and Pop are feeding their children from small stores but these small stores can not give the job to their fresh graduate and under graduate youngsters. We all should welcome this opportunity and government should make sure that there is much more competition so that there is no monopoly. by EXIMON.com Click here to Submit your Comments/Views on above articles
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